About BeeFoo
The visual identity database, built for people who work with brands.
Every designer knows the ritual: you need a brand's exact red, so you screenshot a logo, eyedrop it, and hope it's right. BeeFoo exists so you never have to do that again.
We catalog the visual identities of the world's best-known brands — official colors with HEX, RGB, HSL, and CMYK codes, typography, and logos — in clean, searchable pages. Whether you're matching a client's brand, studying how great identities are built, or just curious what shade of green Starbucks actually uses, it's all here.
Alongside the database we build small, free tools for everyday design work — color converter, contrast checker, website color scanner, palette extraction from images, brand comparison, and unusual fonts.
Spotted a wrong color or a missing brand? The database grows and improves constantly — feedback is always welcome.