UC Berkeley

EducationUSA

UC Berkeley visual identity — brand colors, fonts, and logos on BeeFoo.

2 colors · 0 fonts · 1 logos

Visual DNA

A fingerprint of UC Berkeley’s colors, contrast, and vibe — plus brands that feel similar.

Primary color

Berkeley Blue#003262
Style
Modern
Energy
7.8/10
Minimalism
6.0/10
Warmth
5.8/10
Accessibility
AAA12.86:1
Industry
Education
Dominant shape
Rounded
Typography
Geometric Sans

Brand colors

HEX, RGB, HSL, and CMYK ready for production use.

Berkeley Blue

  • HEX
  • RGB rgb(0, 50, 98)
  • HSL hsl(209, 100%, 19%)
  • CMYK cmyk(100%, 49%, 0%, 62%)

California Gold

  • HEX
  • RGB rgb(253, 181, 21)
  • HSL hsl(41, 98%, 54%)
  • CMYK cmyk(0%, 28%, 92%, 1%)

Fonts

Typefaces associated with this brand system.

No fonts recorded yet.

Logos

Primary marks and variants currently available.

UC Berkeley Logo

UC Berkeley Logo

icon · SVG · #003262